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REReal estate video

Listing films and reels that move buyers

Cinematic films for signature homes, vertical reels for every listing, and walkthroughs with you on camera. Edited, music-licensed and sized for each platform.

Contemporary white luxury home exteriorSample media — licensed demonstration
Fig. 01Contemporary white luxury home exterior

Demo photo: Avi Werde / Unsplash

01Why it matters

Photos show the rooms. Video shows how they connect, how the light moves and what it feels like to walk in. On Instagram, TikTok and YouTube, video is the format the feed shows first.

02What's included

What you receive

  1. 01

    Planned shot list

    We walk the home first and plan the route, the order of rooms and the best light.
  2. 02

    Stabilized gimbal footage

    Smooth, slow moves through the home, without shaky handheld footage or dizzy spins.
  3. 03

    Edit, color & licensed music

    Graded to match the photos, cut to licensed music that won't be muted on social.
  4. 04

    Horizontal & vertical versions

    16:9 for YouTube, the MLS and the property site; 9:16 for Reels, TikTok and Shorts.
  5. 05

    Branded & unbranded cuts

    A version with your name and brokerage, and a clean version for MLS video fields.
  6. 06

    Hosted delivery

    Download from your portal or share a link. Typical turnaround: 2–4 business days.

03Formats

Films, walkthroughs and aerial

Sample media — licensed demonstration

Each clip below is a licensed third-party example. They show the style of each format, not our own client work.
Demo video: Hamza Awan / Pexels

Third-party example

Cinematic listing film / luxury film: slow, graded exterior moves at golden hour or twilight that open the story.

Cinematic & luxury films

One to three minutes, structured like a short film: arrival, the main living spaces, the private rooms, the setting. For signature listings and seller presentations.

Demo video: Kindel Media / Pexels

Third-party example

Short tours & agent-hosted walkthroughs: a continuous gimbal route through the main living spaces. With the agent-hosted option, you walk and narrate on camera.

Demo video: Mark Embry / Pexels

Third-party example

Drone video: an aerial approach that shows the lot, the street and the setting before the film goes inside.

Neighborhood highlights

Parks, greenways, coffee, schools and commute. The part of the listing buyers can't see in the photos.

Teasers

A 10–15 second cut for coming-soon posts and email, released before the full film.

Agent walkthroughs

You on camera presenting the home in your own words: the features, the upgrades, what you'd point out at a showing.

04Vertical

Reels for every listing

Sample media — licensed demonstration

15 to 45 seconds, 9:16, built for the first two seconds. Captions burned in, so they work with the sound off.
  • Demo video: Alef Morais / Pexels

    Sample clip · third-party

  • Demo video: Alef Morais / Pexels

    Sample clip · third-party

  • Demo video: Cá Bảo / Pexels

    Sample clip · third-party

  • Demo video: IslandHopper X / Pexels

    Sample clip · third-party

Sample clips show vertical framing and pacing. Some stock clips may be computer-rendered rather than filmed in a real home; our reels are filmed on site at your listing.

05AI-assisted motion

Motion from still photos

When a full video shoot isn't in the budget, we can add subtle motion to the listing photos: slow push-ins, parallax drift, room-to-room transitions and animated slideshow presentations.

Motion demo created from a still photo · licensed photos

Bright white and wood living room
Motion demo created from a still photo

A gradual zoom toward the focal point of one still. The photograph itself is not changed.

Demo photo: Zac Gudakov / Unsplash

The demo here is a simple camera move over an unchanged photograph, rendered in your browser. It shows the kind of motion we mean, not a finished deliverable.

06Typical applications

Where agents use it

  1. 01

    Luxury & signature listings

    A cinematic film is part of the presentation sellers expect at this price point.
  2. 02

    Every listing on social

    A vertical reel for launch day, plus a teaser for coming soon.
  3. 03

    Listing presentations

    Show sellers a past film to show how their home will be marketed.
  4. 04

    Relocation buyers

    Out-of-town buyers can walk the home on video before they fly in.
  5. 05

    Neighborhood pages

    Community videos that keep working for your brand after the listing sells.
  6. 06

    Open house promotion

    A short cut that drives traffic to the weekend open house.

07Pricing

What it costs

Video is included in Luxury Marketing, and a vertical reel is part of Complete Listing. Everything else can be added to any package.

Video add-ons

  • Cinematic listing film

    Graded, music-licensed property film.

    From $449

  • Social media reel

    Vertical 15–45s reel.

    $99 / reel

  • Agent-hosted walkthrough

    You on camera presenting the property.

    $249

  • Drone video

    Edited aerial video clips.

    $150

  • Additional video edit

    Alternate cut or length.

    $75 / edit

Starting prices shown are illustrative and are confirmed with your quote. Travel and square footage are calculated at booking.

Packages that include video

  • Complete Listing

    Everything a listing launch needs, including a property website.

    From $599

  • Luxury Marketing

    Architectural photography and cinematic film for signature properties.

    From $999

Starting prices shown are illustrative and are confirmed with your quote. Travel and square footage are calculated at booking.

All packages & pricing

08Questions

Frequently asked

How long are the videos?

Reels run 15–45 seconds. Walkthroughs are usually one to two minutes. Cinematic films run one to three minutes, plus a short cut for social.

Can I be on camera?

Yes. The agent-hosted walkthrough puts you on camera presenting the home. We send talking points beforehand and keep takes short.

Is the music licensed?

Yes. Every edit uses licensed music cleared for social and web use, so it won't be muted or flagged.

Do I get an MLS-compliant version?

Yes. Every film comes with an unbranded cut with no names, logos or contact details, for MLS video and virtual-tour fields.

What is AI-assisted motion, exactly?

Camera movement and transitions added to your listing photos. It never changes the property, and any AI-generated clip is labeled as AI-generated wherever it's published.

How soon is video delivered?

Typically 2–4 business days. Rush editing is available as an add-on.

More answers on the FAQ page.

Image credits (10)

All photos, video and 360° media on this page are licensed third-party demonstration material, shown until our own client work replaces it. None of it was produced by Ricardo's Photography, and no photographer, property or person shown endorses the studio.

Next step

Add video to your next listing.

Pick a date and package online, or send the address and we'll put together a quote. Shoots and support in English or Spanish.